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Master Course : Merchandising, Retail Business & Management
Published 6/2023
Duration: 1h 4m | Video: .MP4, 1280x720 30 fps | Audio: AAC, 48 kHz, 2ch | Size: 737 MB
Genre: eLearning | Language: English
Retail business, Retail business management, Merchandising, Super market management, Retail business strategy
Published 6/2023
Duration: 1h 4m | Video: .MP4, 1280x720 30 fps | Audio: AAC, 48 kHz, 2ch | Size: 737 MB
Genre: eLearning | Language: English
Retail business, Retail business management, Merchandising, Super market management, Retail business strategy
What you'll learn
Learning the Introduction to Merchandising, Retail Business, and Retail Management
Understanding the Category management, merchandising standards, and activities in retail
Learn about what is retailing in retail management, why is it important?
An overview of retail business models, ideas, budgets, and benefits
Learn the best way to become a merchandising strategy analyst and retail business analyst
Requirements
Basic retail business and skills to develop merchandising, Retail Business & Management
Description
Master course in merchandising, retail business and retail management
HOW DOES MERCHANDISING WORK?
A merchandising activity is anything that helps promote and sell products to customers. Shoppers are motivated to make purchases when merchandising is displayed in a way that motivates them.
It's also called visual merchandising, and it's how the retailer arranges products based on an image. There are displays, decorations, and signs that complement the products.
While merchandising has a lot of scope, its ultimate goal is very straightforward: to get products into people's hands and baskets
Retail business is
Retail is when products are sold to consumers in small quantities. After they buy something, they don't sell it. That's right, the buyer doesn't resell. In the retail sector, the buyer is where it all ends. The ultimate consumer is the purchaser.
Here's what retail management is
The goal of retail management is to make sure the physical or digital retail stores they love offer the products (merchandise), services, and experiences customers want.
The 5 major topics I'd like to cover in this master's course are
1. Introduction to Merchandising, Retail Business, and Retail Management
2. Category management, merchandising standards, and activities in retail
3. What is retailing in retail management, why is it important?
4. An overview of retail business models, ideas, budgets, and benefits
5. The best way to become a merchandising strategy analyst and retail business analyst
Who this course is for
All UG and PG Business Students, Interested learners to learn about the concepts of Merchandising, Retail Business & Management
Entrepreneurs, Super market show room owners, Retail business executives and Start-up mentors
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