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Ezra Firestone - Smart Business Systems | 13.7 GB
Learn how to manage & scale operations across every department of your business.
In this training with the Smart Marketer leadership team, you will learn the same C-level strategies we used to hire, train and manage 150 employees & generate $185 million in revenue.
Course Curriculum
Over 6 modules and 32 videos, you'll learn how to scale operations of any size - whether you're starting as a solopreneur or you already run an 8-figure brand.
Each module mixes strategy sessions, candid interviews & tactical trainings with the Smart Marketer leadership team to give you a full C-level perspective on how we manage our businesses.
MODULE 1 - Building Your Leadership Team
- What Does a Visionary Look Like?
- What Does a CEO Look Like?
- What Does a COO Look Like?
- What Does a CMO Look Like?
MODULE 2 - Building Out Your Team
- From Doer to Delegator
- From One to Many: Building Your Team
- The Three Types of Hires
- Autonomy & Freedom
- Onboarding Your Team
- Managing Contractors
- How to Offboard with Dignity
MODULE 3 - Managing People
- Presence is a Present
- Getting Buy-in
- Centralizing Your Communication
- Having Hard Conversations
- Setting Your Meeting Cadence
- Building Remote Camaraderie
MODULE 4 - Managing Marketing
- Sell the Transformation
- You NEED Marketing
- Agency v. Contractor v. Team
- Allocating Marketing Efforts
- Managing Marketing Projects
MODULE 5 - Managing The Customer Experience
- Business Is About People
- Building the Best Damn Product
- Support as a Revenue Lever
- Centralizing Business Assets
- Customer Feedback as a Source of Truth
MODULE 6 - Managing Scale
- It All Comes Back to Constant Communication
- Managing Your Money
- Managing Your Vision
- Setting Up Systems & Projects
- Managing Your Projects
- Managing Your Metrics
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