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Basics Of Ecommerce - Using Salesforce Commerce Cloud
Published 4/2023
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 5.66 GB | Duration: 5h 24m

Learn ecommerce concepts with real life examples. This will built a strong ecommerce foundation using end to end flows​

What you'll learn
Are you thinking to learn ecommerce fundamentals? Post completion, you will be able to understand ecommerce terminologies & fundamentals
Do you want to acquire ecommerce domain knowledge or maybe switching to ecommerce now?
In this course you will learn end to end ecommerce flows and impacts including upstream systems like PIM & downstream system like OMS or ERP(SAP)
Also, this course will teach you all the different modules in an ecommerce platform by using salesforce commerce cloud but not limited to it.
We will be covering ecommerce architectures, modules, demos on all the modules and various tools.
This course will enable you to decide your career path in ecommerce domain.
Some modules covered in this course are - Catalog, Order, Member / User management, Marketing etc
Requirements
This course requires no knowledge of programming languages.
Anyone can take this course and build the foundation to start his/her journey in specialized field of ecommerce development, product management, merchandising, content management , operations etc. However, if you have salesforce commerce cloud sandbox access then it's better to do hands-on together otherwise you can simply follow the demos.
Description
This course is designed and developed for those who wants to learn how does ecommerce work, the related terminologies and domain specific knowledge. In this course I have covered all the modules necessary to build an ecommerce site. I have used salesforce commerce cloud as the ecommerce product to show different demos. However, the concept remains same for any ecommerce product like HCL commerce, SAP commerce or Adobe commerce.In this course, the following modules are covered but not limited to below topics only:1. Ecommerce & Types - Explaining different ecommerce business models, revenue models , salesforce commerce cloud architecture, Difference between organization, sites & storefront 2. Catalog Modules - Covered different topics Catalog types, categories, Products & types, Attributes, Prices etc3. Member Module - User, group, Permissions set, Roles etc4. Marketing Module - Static content, Dynamic content, Dynamic pages, Search engine -SEO, Personalization etc. 5. Order Module - Covered in detail order flows, end to end order flows, Payment, shipping, taxes, Inventory, fulfillment & Promotions etc6. Miscellaneous - Covered topics like how to do data import / export , Moving data from one environment to another, Doing repetitive tasks, Performance topics & finally localizations.Other than the above modules/ topics in each module, there are hands-on demo to cover the topics in practice. Not necessary to have access to salesforce commerce cloud sandbox but if you have it then you can practice along. After finishing this course, I can assure you will have a good functional understanding of ecommerce domain and mainly for business analysts, Merchandisers you can start working on the functional side like creating products, creating contents & managing orders or even designing functional solution with your implementation partners.
Overview
Section 1: Introduction
Lecture 1 Introduction
Section 2: Ecommerce & Types
Lecture 2 Agenda
Lecture 3 What is ecommerce
Lecture 4 Types of Business Models
Lecture 5 Revenue Models
Lecture 6 Ecommerce Modules
Lecture 7 Organization, Site and Storefront
Lecture 8 Ecommerce Architecture
Lecture 9 SFCC Architectures
Lecture 10 SFCC Realms
Lecture 11 Ecommerce Examples
Lecture 12 Demo - SFCC tools
Section 3: Catalog Module
Lecture 13 Introduction, Catalog & Types
Lecture 14 Categories & Types
Lecture 15 Demo - Catalog & Categories
Lecture 16 Products & Types
Lecture 17 Demo - Product & Types
Lecture 18 Product Attributes
Lecture 19 Price & Types
Lecture 20 Demo - Pricing
Section 4: Member / User Module
Lecture 21 Agenda
Lecture 22 Users & Customers
Lecture 23 Usergroup & Permissions
Lecture 24 Roles
Lecture 25 Customer List & Groups
Lecture 26 Single Sign On
Lecture 27 Demo - Users, Customers & Customer groups
Lecture 28 Demo - Roles & Permission
Section 5: Marketing Module
Lecture 29 Intro & What is content?
Lecture 30 Content Slots
Lecture 31 Demo - Content Slot & Assets
Lecture 32 Demo - Folder Content
Lecture 33 Page Designers
Lecture 34 Demo - Category Slots & Page Designer
Lecture 35 Search Engine Optimization (SEO)
Lecture 36 Demo - Campaigns & SEO
Lecture 37 Personalization
Section 6: Orders Module
Lecture 38 Introduction & What is Order
Lecture 39 Promotions
Lecture 40 Shipping Methods
Lecture 41 Taxes
Lecture 42 Demo - Taxes
Lecture 43 Inventory
Lecture 44 Payments - Processors, Gateway & Methods
Lecture 45 Example - Payment Flow
Lecture 46 Demo - Payment_method_processor Inventory
Lecture 47 Shipment & Order Flow
Section 7: Miscellaneous Topics
Lecture 48 Introduction & Data Import and Export
Lecture 49 Demo - Data Import & Export
Lecture 50 Better Performance - Caching
Lecture 51 Demo - Caching
Lecture 52 Replication or Data Propagation
Lecture 53 Jobs - Adhoc / Scheduled
Lecture 54 Demo - Jobs
Lecture 55 Localization & Locales
Lecture 56 Currencies
Lecture 57 Demo - Locales & Currencies
If you are working as a developer on any other ecommerce product or technology and want to learn salesforce commerce cloud, then this course is for you.,If you working in some domain and want to switch to ecommerce then this course is for.,If you are a project manager or product owner or business analyst and want to work on ecommerce projects, then this course is for

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